Consumers today are wanting unique gourmet experiences right in their own backyard. There is an upward curve of consumers using healthier methods of cooking such as steaming, grilling or air frying. Organic Food Products have witnessed a growth of 23% in the year 2015 as per research undertaken by Godrej Nature’s Basket (GNB).
The Indian Consumer wants products that cater to their ‘Glocal Tastes and needs’.
Godrej Natures’s Basket have been India’s pioneer in Gourmet Fine Foods. Through the research they conducted they found a market niche for food products that cater to the Indian Consumer who wants the best of Glocal ingredients and tastes that also tick the boxes of Health and Wellness. Hence was born ‘Healthy Alternatives’ range that was curated specially to cater to such discerning Indian Consumers that want to make good food choises.
Healthy Alternatives range comprises of a wide selection of products such as Organic grocery range, super grains and flours, natural fruit chips, roasted high protein snacks and includes a specially curated gluten-free range of vegetable pastas.
I personally love their black and red rice and free range eggs. They have introduced Greek yoghurts to the Indian Market and its one of their best selling products from the dairy section. If you are a tea person like myself you will be left with so many options you wouldn’t know which one to pick. They also have a wide variety of seeds and nuts along with cow’s ghee and a range of olive and canola oils.Godrej Nature’s Basket believe in thinking ‘GLOCAL’.
In their own words “Now Enjoy wholesome taste, good health and wellness every day”
Healthy Alternatives was launched by Twinkle Khanna, in the presence of Tanya Dubash (executive Director and Chief Brand Officer of Godrej Group) and Avani Davda (Managing Director of Godrej Nature’s Basket)
I loved sampling some of GNB’s finest of their Healthy Alternatives range. My favourites were their roasted Flaxseeds and Popped Makhana. Mumbai to Melbourne highly recommends these products.
So what are you waiting for!
Head over to www.naturesbasket.co.in and order online anytime or you could visit their stores located in Mumbai, Delhi, Bangalore, Pune and Hyderabad.
Hope you enjoyed todays product review post. Until next time have a healthy food filled week.